high key black and white fashion photography

High key photography generally refers to white on white or very brightly lit sets. High key photography is especially effective for fashion photography when done correctly. A high key set starts out with a very white background. The subject is photographed with even lighting so there are minimal shadows. An effective high key lighting setup makes it possible to photograph white objects against a white background without the subject fading into the background. Fashion photographers use high key lighting to show off texture, details and color. High key lighting is also used for fashion catalog photography. When high key lighting is not properly setup the subject looks flat, textures are not visible, and the subject may seem to be fading into the background surrounded by a bright halo.

This lingerie series shows how black and white photography and a high key set can work together to create clean, crisp images with full tonal range. The mood of a high key set need not be sterile looking like a hospital - it can convey softness and purity as well as romantic and sensual moods.